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How We Got Started
After becoming tired of corporate politics and companies prioritizing profit over people, I decided to take charge of my future. I founded Celebrate Vitamins with the goal of making a positive impact within the bariatric community. Thanks to my industry connections, I was able to quickly establish Celebrate as a reputable brand in the bariatric supplement space.
Not long after putting my plan in motion, I called my brother Nick. I was checking in on him and telling him about the company I had formed, as a lot was happening quickly in my life. Nick’s response was simple: "I want in”.
For anyone familiar with Vic and Nick growing up, it would be laughable to think of us working together. This is the same brother who could lift me up with one arm when we were kids and who would regularly torment me with the threat of putting spiders on my head.
I wasn’t sure what to say to him. My brother and I had a solid adult relationship, but we had chosen very different paths since graduating from college. I didn’t know what it would be like to have my older brother working for me. After giving it some thought, I decided to bring him on board. However, due to small company financing, he wasn’t able to join the company until a year later.
It was January 2008 when we had our initial conversation, and for the most part, it has gone well. Celebrate has grown dramatically, and we have learned a great deal about each other and ourselves.
In 2017, Nick and I had a conversation that brought our appreciation for bariatric surgery to a new level. Nick had sustained an injury which severely limited his ability to exercise. This had led to significant weight gain that was negatively affecting his health. It was then that we had a discussion about him having surgery; this conversation gave us true empathy for everyone who deals with this decision. We had thought we understood what it was like and what people went through. Now, we knew. Nick retired in 2023 but the lessons we learned remain.
Celebrate continues to grow more rapidly each year and my passion for both business and community is stronger than ever. We believe in treating people with kindness, and we always treat them fairly.
We appreciate the trust that the industry has shown us, and we are thankful for every patient we get to help every day. Thank you for taking the time to read our story and for checking out Celebrate Vitamins. We hope that you choose us as your supplement company but, whatever you do, remember to take your vitamins.
